When referring to the website design, doubts that an individual holds vary greatly. Everyone has a different definition when talking about a perfect website design. Here are 4 principals that every website should follow for a technically correct website.
1. Using Too Small Fonts
Back in days, most of the websites used to depict small font size near to 12 px. But, with the increase in screen sizes, the standard sizes have changed. You cannot expect reading 12px font over a 24 inches screen. Here are the tips you should consider while setting the font size.
- Make use of multiple headlines in the content
- Use large font for the headlines
- The body fonts should be readable from the minimum distance that has to be maintained between reader and the screen.
2. Excessive Moving Sliders
If you ask a smart marketer, he would never appreciate the idea of displaying your website content using moving sliders. Too many sliders straight over the homepage tend to make it difficult for the visitor to focus over the desirable content. Waiting for the next slider to come, make things even more irritable. Make sure you consider following things when designing your website structure.
- Adding sliders just because others are doing it, would never help.
- Keep the homepage high on information that is easy to access.
- Choose limited offers that you wish to display as banners over the A-space of your homepage.
3. Using Long Sentences
A common mistake that most of the websites make is creating lines that run too long. The optimum length as specified by ‘The Baymard Institute’ is 50 to 60 characters per line, with the maximum acceptable characters being 75.
Lengthy lines hamper the reading experience. This problem is faced especially with respect to the responsive design. With you not knowing the width of content section, you will never be able to know the length of lines because of the varying screen sizes.
4. Color Scheme For CTAs
Only a few internet marketers understand the essence of utilizing highlighting colors for the Call-to-action (CTA) buttons. You want to draw attention to the primary CTAs. Using colors that follow the same color scheme as footer and header is never going to help.
The thumb rules for choosing colors for CTAs:
- Use bright and striking colors.
- The color should be complementary with the other colors used over the website.
- The color should never match the color of background.
- Use the color in a way that it does not get overused or looks too familiar.